Microsoft Readies Two More Cut-Rate Windows Bundles
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Microsoft is making good on its promise to find ways to sell more copies of Windows overseas.
The XP Starter Kit "is a tailored version of Windows that is designed specifically to be easier to use, easier to support, easier to sell, and to have a lower price that is appropriate for the emerging market needs," Microsoft Windows client vice president Will Poole told financial analysts in late July. In the summer of 2003, in response to the success that Linux was having in the Thai marketplace, Microsoft began offering Thai citizens a Thai-localized bundle of Microsoft Windows XP Home and Office XP Standard. As part of the deal, Microsoft also stripped out some unspecified features from both products and slashed the price for the pair to 1,500 Thai Baht, or about $38 U.S. Microsoft Windows XP Home sells at retail for $225; Office XP Standard retails for $499. In March 2004, Microsoft rolled out a similar program in Malaysia. As part of the Malaysian Gemilang program, like Thailand's People PC project, the government offers consumers a choice of a Linux bundle or a Windows bundle.
Microsoft has declined to specify until now which features of Windows XP it is stripping out vs. leaving in the Starter Edition releases. But according to the press release issued Tuesday evening, the XP Starter Editions will include: the security technologies that are part of the Windows XP Service Pack 2 release; the Internet Explorer browser; Windows Messenger instant-messaging program; Windows Media Player (release 9); and digital-photography-management tools. |


Comments (2)
Low cost Windows will still need higher cost extras like support, training, anti-spyware and anti-virus. Caveat Emptor
Posted by Jon | April 21, 2007 10:43 PM
I've spent 1,000's of dollars on Microsoft software over the past 15 years and have earned many times that in return.
It's been a good investment to say the least. I do not resent microsoft's success. Few things are as moral as fulfilling a need. Some commenters might try doing that some time. It really can make you feel good about yourself knowing that you've helped someone else succeed. Thanks Bill!
However, Microsoft has not been very responsible with it's R&D expenditures. We waited 5 years for Vista and look at what we got. I'll gladly fork over more cash to Microsoft when their new software products have some tangible benefit to my life, my family, or to my work.
Until then, $3.00 and the lameness of Vista are just not worth it. Sorry Microsoft, but failure is fair game.
Posted by chris | April 22, 2007 7:52 AM