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November 2, 2007 10:15 PM

'Not Chess, Mr. Spock—Poker'



I laughed hysterically yesterday when reading assertions that OpenSocial is "checkmate" for Facebook. The better analysis comes from a Microsoft executive, which is in its own way surprising.

In a Thursday blog post, TechCrunch's Michael Arrington asserted, "Google may have just come out of nowhere and checkmated Facebook in the social networking power struggle."

Huh? Google released three APIs and signed up some partners for them. That's supposed to be checkmate, game over? Google just moved the pawn out in front of its queen.

No question, Google has lined up everybody else against Facebook and Microsoft. Alliances come and go, and this one is loose at best. Generally, the Web intelligentsia is way too gaga about OpenSocial—and the whole social networking concept, for that matter. Last week's nuttiness about a ridiculous Facebook $15 billion valuation is this week's three-API epitaph. Somebody pinch me and say that it's not 1999.

Right now, social networking competition isn't game over. It's game barely started.

In the original Star Trek series episode "The Corbomite Maneuver," the Enterprise faces an enemy that it cannot defeat and a 10-minute countdown to destruction.

"Chess, when one is outmatched the game is over. Checkmate," Spock tells Captain Kirk.

Minutes later, following an argument with the ship's doctor, Kirk gets an idea. "Not chess, Mr. Spock. Poker. Do you know the game?" He then plays a bluff that saves ship and crew.

The technology business is a heck of a lot more like poker than chess—and perhaps even more like Risk. Microsoft co-founder Bill Gates surely has played a few bluffs in his day. Bluffs continue, which is why we occasionally post "Microsoft FUD Watch" (which will soon return from the hiatus caused by my move to San Diego).

A surprisingly good analysis of OpenSocial and its supporting consortia comes from Microsoft's Charles Fitzgerald. Or, maybe it shouldn't be so surprising, as he's Microsoft's platform strategist. Fitzgerald is a bit too cerebral for me, which is perhaps why I'm surprised by his analysis.

In a blog post earlier today, Fitzgerald asserted that the "sound and fury" of the OpenSocial announcement "actually underscores the weakness of the hand held by Google and their fellow travelers. While nominally about making it easier for developers to write widget applications that can be hosted across multiple sites, it really shows how few options Google has to try to deflate the twin nightmares that Facebook poses to Google."

He identified the, presumably fraternal, twins:

  • "Facebook is a huge and rapidly growing walled garden that Google can't index, provide search results about or sell ads against."
  • "The profile data of Facebook allows more targeted and therefore more lucrative advertising ... this puts Google's ad business at a disadvantage to ad systems that can take advantage of this information."

As I've repeatedly asserted, Facebook is more like an operating system in the cloud than a Web 2.0 service. No one should understand a "walled garden" better than Microsoft's GM of platform strategies. After all, what is Windows but a walled garden?

Google has performed quite a masterful magician's act—or maybe the company knows something about poker and bluffing. The OpenSocial position is classic us versus them. But it's misdirection. Having a common set of APIs—or communications or markup language, for that matter—makes lots of sense from the perspective of informational openness and commerce across services. The concept is very Web 2.0. But that's not what Google is peddling here. What's open about the APIs released by Google? There is no open standard here for enabling connections among disparate services. The APIs are Google's intellectual property.

The walled garden is there, only bigger and surrounding more developers. Like Microsoft, Google is a platform provider. There is no charity here, no champion of openness.

I agree with Fitzgerald, who observed, "The fundamental problems are all the participants compete with one another and they're uniting around an admittedly least common denominator specification ... Like many announcements before it, you can bask in the 'openness' for a while, at least until business considerations kick in."

But there is a fundamental flaw in the OpenSocial strategy, in the thinking that the platform will bring end users and connect them across services. Fitzgerald explains, "Facebook's phenomenal growth curve predates its platform strategy." D'oh, he's absolutely right.

MySpace's adoption of OpenSocial is significant, because its huge user base also predates its forthcoming platform. Google needs MySpace and some of the other larger media companies. As for the smaller social networking services jumping on the OpenSocial bandwagon, they can fight for the table scraps falling from Google's plate.

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Comments (14)

I-Man :

"Service-as-a-Software"?

Vertical Computer Systems Inc (BB: VCSY)

By: POSCASHFLOW
02 Nov 2007, 08:52 PM EDT
Msg. 202030 of 202030

Longs! This is interesting! Remember the PR last Monday regarding Now Solutions being awarded judgement for 3.1 million dollars vs
Ross Systems?


As you can see and recall Mr. Wade made this statement in that PR:

?Both Now Solutions and VCSY are extremely pleased to have prevailed against Ross in this trial and to have been awarded this judgment,? stated Richard Wade. ?We are continuing to refocus our efforts as we roll out Now Solutions? Service-as-a-Software HRMS suite and VCSY?s Managed Baseline Solution products.?


Notice that Wade used the phrase "Service-as-a-Software"! I have to admit that I immediatly took that as a typo and I recall 4sirius and some others suggesting that it was a typo. Then today I stumbled across this article from NetSuite that recently came out and I am now convinced that "Service-as-a-Software" was not a typo. After reading the article I am also seeing technologies that could indeed be part of the VCSY philosophy being planted into NetSuite IMHO. Read the article and remember this statement from VCSY's last quarterly report as you read about NetSuites 'SuiteBundler' and 'Service as a Software enabler'!

From VCSY's recent filing:
"The Company just released a new version of emPath? (emPath? 6.4) which encompasses ASP.net and a new user interface which has increased the customization capabilities. These new features, when coupled with the Brazil development staff gaining experience (one year in existence) on the product, will enable for substantially faster development. The Company is also exploring opportunities to utilize emPath??s powerful payroll component to provide private label contracting to existing HR providers as well as payroll providers in localized markets. Additionally, the Company has completed months of testing its Empath? SaaS model to ensure a robust and competitive solution."


NOW, here is the NetSuite PR:

http://www.netsuite.com/portal/press/releases/nlpr10-24-07d.shtml

NEW SUITEBUNDLER FROM NETSUITE MAKES "SERVICE AS SOFTWARE" REVOLUTION A REALITY

Innovative Technology Allows ISVs, VARs and SIs to Create Industry-Specific Vertical Solutions, Delivered in a Repeatable Fashion

SAN MATEO, Calif. ? October 24, 2007 ? NetSuite Inc., a vendor of on-demand, integrated business management application suites that provide Accounting/ERP (Enterprise Resource Planning), CRM (Customer Relationship Management) and Ecommerce functionality for small and medium-sized businesses and divisions of large companies, today announced SuiteBundler, the newest and a key component of SuiteFlex, NetSuite's application development and integration platform. The new SuiteBundler tool delivers numerous technology breakthroughs that enable the creation of third-party vertical applications within NetSuite, as well as end-to-end business process customization for any end-user company.

The introduction of SuiteBundler and its ground-breaking capabilities ushers in a new concept for the rapidly growing Software as a Service (SaaS) market ? "Service as Software." Just as SaaS transformed the software business in lowering total costs of ownership and ongoing maintenance, Service as Software/SuiteBundler is designed to change the face of implementation and value-added services delivery by professional consulting service partners. The introduction of SuiteBundler enables service partners to take on this business model transformation and turn their services expertise into repeatable and resellable software solutions, built and delivered on NetSuite as more complete SaaS vertical applications to meet the complex needs of today's mid-sized businesses.

NetSuite service partners have already begun to leverage the introduction of SuiteBundler to open up new vertical-focused business opportunities, serving as proof that the "Service as Software" revolution has begun. New vertical solutions for NetSuite delivered via SuiteBundler include those targeted at companies in software, media/publishing, IT resellers, agricultural equipment dealerships, seaport management, retail, electronics distribution and shipping material franchises. (Please see accompanying press release: "NetSuite Partners Introduce New Vertical Versions of NetSuite and Horizontal Extensions to Core NetSuite Functionality.")

For more information about today's announcements please visit www.netsuite.com/suitebundler

"We believe that SuiteBundler will prove to be one of the most important pieces of software written in the last decade," said Zach Nelson, CEO of NetSuite. "The ability to take a piece of custom functionality that was designed as a one-off for customization for a single customer and use it repeatably for other implementations has been the holy grail for services companies. SuiteBundler, combined with NetSuite, finally delivers on this promise, and truly enables VARs, systems integrators, and ISVs to participate in the SaaS revolution."

The Consulting Services Challenge in a SaaS World Necessitates "Service as Software" Revolution
The economics of the "old world" client/server software model ? where a services provider could expect 1 to 5 times the price of the software in services revenue related to data migration, business process customization and training ? simply do not convert to the lower cost annual subscription model in the new SaaS world. Customers, particularly small to mid-sized businesses, are not willing to pay for what amounts to up to 10 times their annual subscription for the same dollar amount of services. To be successful, service partners therefore have to look at a new business service delivery model and migrate from a labor-intensive delivery approach. One-off implementation services must become re-usable, re-sellable solutions and business process value-add needs to be encapsulated. Horizontal technical knowledge of how to install and tune hardware, software and databases needs to be replaced with business knowledge relevant to a client's industry. The introduction of SuiteBundler enables partners to take on this business model transformation and turn their services expertise into a repeatable software solution, built and delivered on NetSuite as complete SaaS vertical applications to meet the dynamic needs of today's mid-market businesses.

SuiteBundler: The "Service as Software" Enabler
SuiteBundler is the newest addition to NetSuite's SuiteFlex platform and delivers a myriad of innovative features that serve to enable the "Service as Software" revolution. Vertical solutions, add-on applications, end-to-end business process customizations, and integration solutions developed using the other components of SuiteFlex ? such as SuiteBuilder, SuiteScript and SuiteTalk ? can now be packaged together to create a SuiteBundle, which can in turn be repeatedly installed by customers at the click of a button. SuiteBundler includes:

Bundle Builder ? an easy 3-step graphical assistant for selecting and creating SuiteBundles. Bundle-able components include anything configurable and customizable in NetSuite from the simple elements ? such as user roles, Dashboards, custom tabs, custom centers, custom KPIs and Scorecards, custom reports, custom lists and custom forms ? to database elements ? such as custom fields and custom records/objects ? to scripted business process and application development elements ? such as client SuiteScript, Server SuiteScript, SuiteScript UI Objects and Suitelets.
Bundle Distribution ? choose from 3 modes when making SuiteBundles available to customers. Partners creating a SuiteBundle for commercial availability would distribute it as Shared to particular customer accounts that have purchased the solution, while customers leveraging SuiteBundler to prototype their own customizations and implementation of new business processes would set availability to Private. Finally, some developers or even customers can choose to distribute a Public SuiteBundle, fostering an open-source community for sharing small add-on enhancements to NetSuite.
SuiteSource Bundle Repository ? partners creating SuiteBundles can leverage the SuiteSource Bundle Repository in their development process to conveniently save off the customer-installation-ready version of their SuiteBundle, while continuing to work on the next iteration of their solution in their NetSuite developer account.
Bundle Installation ? customers looking to install a SuiteBundle would first locate it by browsing the SuiteSource Bundle Repository or searching by a specific Bundle ID given to them by the partner they purchased the solution from. Once they have located their particular SuiteBundle, installation is as easy as one-click and all the contents of the bundle are automatically inserted into their account. Un-install is also available in SuiteBundler if it turns out that the bundle contents need to be removed. All customizations and solutions deployed using SuiteBundler are carried forward with version upgrades, just as is the case with customization changes made directly in NetSuite accounts.
New Vertical & Value-Add Solutions Delivered via SuiteBundler
NetSuite and its partners have embraced the Service as Software revolution by introducing many vertical solutions spanning a spectrum of markets including:

Software
Media and Publishing
IT Resellers
Agriculture Equipment Dealerships
Seaport Marina Management
Retail (Point of Sale)
Franchises for packaging and shipping materials
Electronics Wholesale Distribution
Additionally, NetSuite solution providers are leveraging SuiteBundler to deliver valuable add-ons to core NetSuite functionality in the areas of:

Fixed Asset Management
Tax Automation
Warranty Management
Pricing and Availability:
Available now, complete SuiteBundler capabilities to create, share and install SuiteBundles are included in NetSuite CRM, NetSuite CRM+ and NetSuite at no additional charge. NetSuite Small Business includes the ability to install SuiteBundles, but not create or share them.




n0neXn0ne :

But this is the question Wall Street is asking;

"Did Google bluff Microsoft into over paying for Facebook?"

Was Google ever serious about Facebook, or did they just want to see Microsoft invest more of their battered prestige in another closed platform?

Probably they didn't much care how it came out. Google could have paid the $240 million just as easily as Microsoft. Money wasn't the sticking point. Microsoft promised something that Google didn't. Microsoft must have promised to keep Facebook closed.

Bet it was fun to see how far a-desperate-for-coolness Microsoft would go to beat Google.

Marco :

While I agree with you that "checkmate?" is an exaggeration, I then ask you: Isn't that what a lot of journalists or bloggers do to get noticed?
An example of this is that your are using the term "laughed hysterically" of the same way "Checkmate?" was used.

hysteria

A nervous affection, occurring almost exclusively in women, in which the emotional and reflex excitability is exaggerated, and the will power correspondingly diminished, so that the patient loses control over the emotions, becomes the victim of imaginary sensations, and often falls into paroxism or fits.

The chief symptoms are convulsive, tossing movements of the limbs and head, uncontrollable crying and laughing, and a choking sensation as if a ball were lodged in the throat. The affection presents the most varied symptoms, often simulating those of the gravest diseases, but generally curable by mental treatment alone.
Source: Websters Dictionary
-----------
Perhaps it's not checkmate But it's a good chess move

-------------

PD: It would be a sad contradiction that you have excessive levels of Dihidrotestosterone (DHT) add to symptoms of hysteria... ha, ha I am kidding.

I-Man :

vcsy_stock_scam should apologize to readers.
(hawcreek and vcsy_stock_scam are posters who are out to harm VCSY and deceive readers)
http://messages.finance.yahoo.com/Stocks_%28A_to_Z%29/Stocks_M/threadview?m=tm&bn=12004&tid=1311923&mid=1311954&tof=5&rt=2&frt=2&off=1

I want everyone here to pay close attention to what vcsy_stock_scam says on this board from now on.

It's most likely Microsoft readers don't know about "Service as a Software" and the uneducated will likely brand such talk as nothing more than buzzwording.

vcsy_stock_scam is going to prey on that idea to describe VCSY as nothing more than a buzz-maker.

What Microsoft readers need to pay attention to is that VCSY is on the forefront of the new paradigm and Microsoft has not. In fact Microsoft has been struggling (industry words not mind) to bring forth their interpretation of SaaS as they keep Titan under wraps for a collection of "early adopters".

What is "Service as a Software"? It's the ability to deliver business services in the form of industry specific software applications built by industry experts rather than by programmers.

This capability is a result of the Siteflash (patent 6826744) construct which acts as an operating system that may be tailored to build an application generating platform for a specific industry (vertical).

Thus "Software as a Service" (being the first stage of delivering bundled applications used in a vertical industry across the internet) may be extended into application form (just as an operating system allows applications to be built using the OS resources) that can further provide the vertical expert skills in codified form described as "Service as a Software".

This will demonstrate the reach and sophistication within VCSY as it has matured the emPath "Software as a Service" offering in conjunction with the 744 patent capabilities to blend the vertical application stack (the applications the business experts use to do business) into an expert automation application (HOW the experts do their workflow served up as an application automating that workflow) provided as "Service as a Software".

Where did we say #3 was in the criteria required to obtain an injunction from the court?

>>3. * The threatened harm to the plaintiff outweighs the harm the injunction may inflict on the defendant.<<
Microsoft is not a player in SaaS compared with VCSY work with NOW Solutions/Verizon. Microsoft will not be providing SaaS by the Markman hearing while VCSY has been providing SaaS using their own technology since 2006. Microsoft has no SaaS business to harm by an injunction.

I might also add: thus Microsoft should be enjoined to prevent them from entering a new business such as "Software as a Service" which would require them to possess the kind of technological claims described by the patent 744 (and if you don't believe that take patent 6826744 to an expert and have them explain what the system can do). And because Microsoft has yet to demonstrate a viable Software-as-a-Service capability in public (Titan SaaS is only available to "early adopter" clients), they will be further prevented from providing "Service as a Software" by virtue of the inability of traditional software constructs to attain such methods.

Well, what will the court say when VCSY reveals the level of maturity and sophistication VCSY has achieved in their software capabilities?

And what will the court say when they view the halting, cautious efforts Microsoft has been making in commercializing their SaaS stack?

Those of you who've been reading what hawcreek and vcsy_stock_scam are writing need to think twice and examine what these two have so boldly predicted about VCSY. I want you to remember all that they've said as you watch VCSY draw back the curtain on what they've been doing in this new paradigm; a new paradigm Microsoft won't be joining in for some time, I would bet.

I-Man :

Re: injunction?

http://messages.finance.yahoo.com/Stocks_%28A_to_Z%29/Stocks_M/threadview?m=tm&bn=12004&tid=1311689&mid=1311957&tof=11&rt=1&frt=2&off=1

But, just in case hawcreek wants to argue on this thread, what the heck... I'll just put the points here also.

This is my argument as to why VCSY will gain an injunction against Microsoft during the Markman hearing in early 2008 once VCSY proves to the court material discovered from Microsoft that shows MSFT infringing on patent 6826744. #3 will also have to take into account MSFT is struggling with Software-as-a-Service (after earlier dismissing the concept as inferior to the MSFT Software + Services) as VCSY continues their advance at the forefront of Service-as-a-Software technology which is a major tenet and prediction of patent 744.

>>1. * The plaintiff has demonstrated a reasonable likelihood of success on the merits of the case (i.e., that the patent in issue is valid and infringed).>2. * The plaintiff will be irreparably harmed if the injunction is not issued.>3. * The threatened harm to the plaintiff outweighs the harm the injunction may inflict on the defendant.>4. * The injunction will serve the public interest.<<
Industry reviews of Microsoft SaaS claim MSFT SaaS performance is poor. VCSY technology will provide healthy innovation and increased competition to the software industry, the telco industry, business productivity, efficiency, economy and user richness.

I-Man :

-The Service-as-a-Software concept allows a reseller to take their sets of best workflow practices as applied to specific (vertical) industries and build software bundles for deployment as on-demand applications for that (vertical) market.

Resellers no longer have to build from scratch to replicate work to satisfy the various needs of a specific set of industries. Traditional software construction methods can't create what Service-as-a-Software does as the traditional model requires each new deployment be done from scratch.

Applications for ERP and CRM are typically done from scratch for each company specifications so traditional methods don't allow for repurposing the same application for different companies even thought the use may be in the same industry.

The ability to repurpose any set of applications as a deployed vertical application allows entire deployments to be completed in a fraction of the time a traditional software method would need just to gather user requirements.

Thus the Siteflash operating system concept may be repurposed from one deployment within an industry to another deployment within that same industry.

Thus, Wade's words:

"The Company is also exploring opportunities to utilize emPath®’s powerful payroll component to provide private label contracting to existing HR providers as well as payroll providers in localized markets."

refers to the VCSY ability to allow USERS to customize an industry vertical operational software stack for each individual company within that industry without requiring additional programming and development work.

This is a key value within the 744 patent and shows the power of this internet system concept to expand and extend targeted software construction for each user's specific needs rather than requiring all users to learn and adapt to a single application.

reflections :

This is just another example of when the tech bloggers have lost touch with reality. As long as Facebook has users, I don't see developers abandoning it. I'm not on Facebook, so I'm not sure, but I'm not sure these applications are responsible for the popularity of Facebook. As far as I know, Facebook was popular among the general populace before the "techies" started to embrace it. Many of these tech writers are assuming that the presence of Google guarantees an automatic success for this venture. That may not be the smartest assumption.

chips :

The Vista Death Watch

http://www.pcmag.com/article2/0,2704,2209837,00.asp?kc=PCRSS03079TX1K0000584

Quotes from the link by John C. Dvorak:

"Microsoft has extended the life of Windows XP because Vista has simply not shown any life in the market. We have to begin to ask ourselves if we are really looking at Windows Me/2007, destined to be a disdained flop. By all estimates the number of Vista installations hovers around the number of Macs in use."

"So what went wrong with Vista in the first place? Let’s start off with the elephant in the room. The product was overpriced from the outset. Why was it so expensive? What was special about it? All the cool and promised features of the original vision of Longhorn were gutted simply because it was beyond Microsoft’s capability to implement those features."

"So what can Microsoft do to improve things with Vista? Here are three suggestions:

1. It can give up on the stupid variations and lower the price on the one good Vista, Vista Ultimate. I’d say $99 would be a price everyone can live with.

2. Microsoft can scuttle the entire product. Why not? Work on a whole new OS starting today with one team and work on SP3 for XP with another team to keep users on Windows.

3. Roll out Vista 2.0. Figure out some way to add some nifty features, perhaps stolen from the next version of the Mac OS. Bring in some outside designers if you have to. Oh, and lower the price on this one, too."

I-Man :

Service as a Software from port:

Morrie, Here's one for the board:

The prejudice people attach to the size of a company does not serve them well.

People who believed Microsoft will do well in a new disruptive age have come to see that from 2000 onward to current Microsoft has not been able to create compelling ideas no matter how large the company is.

People who believed VCSY would be dead and their ideas taken away by larger companies from 2000 onward to current VCSY have not been able to accomplish that agenda no matter who tried.

The recent announcement by VCSY here:

http://
www.jobbankusa.com/news/business_human_resources/market_payroll_system.html

VCSY's Subsidiary Files a New Patent Application and Will Market the Patent-Pending Fair Labor Standards Act Payroll System to the U.S. Government Sector

Vertical Computer Systems, Inc. (VCSY) announced today that its subsidiary, Taladin, Inc. (Taladin), has filed a patent application for its Fair Labor Standards Act (FLSA) payroll system which has been integrated with the HRMS emPath solution of Now Solutions, Inc., another subsidiary of VCSY. Taladin market its FLSA payroll system to the U.S. government sector.

October 2, 2007

Fort Worth, TX - Vertical Computer Systems, Inc. (OTCBB:VCSY) (www. vcsy.com) announced today that its subsidiary, Taladin, Inc. (Taladin), has filed a patent application for its Fair Labor Standards Act (FLSA) payroll system which will be marketed through Taladin. The FLSA payroll system has been integrated with Now Solutions' emPath HRMS Solution, which has been licensed to Taladin for the U.S. government sector encompassing municipalities, counties, state, governments and agencies. Meet and Confer Management Consultants, LLC, will assist Taladin in marketing the integrated FLSA payroll/emPath solution to Texas government entities.


"I am excited by the differential that the FLSA payroll system will offer government entities since it solves a very complex problem that they encounter today in their efforts to attain complete compliance with the existing FLSA regulations," stated Richard Wade, Chief Executive Officer of VCSY.

(more at URL)
------

Is an excellent example of what the new buzzword "Service-as-a-Software" can accomplish. The business methods required to correlate, catalog and calculate the rules and regulations contained in the Fair Labor Standards Act (FLSA) for payroll are a set of business methods that can be offered as a service across the web.

But, having a set of humans perform these business methods would be inefficient. What the 6826744 patent claims allow is a means by which those who are expert in applying these business methods would be able to codify those methods into an automated systems. The 744 method allows this codified form to be distributed as an application (actually applications plural uniquely tailored to each vertical industry) sent to each affiliated user. Thus, where "Software as a Service" provides applications, the next level up becomes the building of services into software which is "Service as a Software".

Not a buzzword but the direct result of advancement of the 744 methods into the next generation of development platforms allowing for "living software" within a massive affiliated ecology.

Just as IBM cited patent 6826744 in their own patent 7058671, note the follow up on the above article describing VCSY's patent application for a business method automated:

http://
www.azstarnet.com/allheadlines/208494

IBM files patent on method to profit from patents
By Brian Bergstein
The associated Press

Tucson, Arizona | Published: 10.27.2007
advertisementBOSTON — IBM Corp. says it has dreamed up a new method for profiting from its vast storehouse of patents. And by the way, the company wants to patent the idea.

Beyond the circularity of the concept, IBM's application is notable because the company — the world's top patent holder — has been campaigning to improve the quality of patent filings and reduce so-called "business method" patents.

"I think this is absolutely a business method patent," said Barbara Fiacco, a patent attorney with Foley Hoag LLP.

The new patent application was initially filed in April 2006, was updated last April and published by the U.S. Patent and Trademark Office last Thursday. It covers what IBM calls "a system and methods for extracting value from a portfolio of assets, for example a patent portfolio."

(more at URL)

The IBM patent application 7058671 citing patent 744 allows for the extension of automated software creation.

The recent IBM "business method" automation patent application follows the same trail as the VCSY "FLSA method" automation patent application .

VCSY is saying they are patenting an automated method for extracting value from a business method for applying the Fair Labor Standard Act law.

IBM is saying they are patenting an automated method for extracting value from a business method for applying patent research and correlation.

Both patent applications are similar at their root and that root resides in the ability to virtualize and arbitrate all development and all resources within the 744 claims paradigm.

Note these concepts may be repurposed without further development for individual cases within individual vertical industries. THIS is the impact that will strike the software industry as individual experts will outstep the large software houses.

How? Large software houses excel in producing large complex forms of general purpose software.

But, most people don't need general purpose software. They want software tailored for their specific needs and no more. Large software houses are terrible at doing this because of the targeted subject matter expertise required to tailor the work.

Small software houses excel at building tailored software for individual clients. But, they are terrible at doing so for more than a few clients and thus the work is very expensive.

Enter the leverage available with the VCSY technology and you now have a small software house capable of acting like a large software house with each individual vertical industry.

Thus, it's the business experts who know the ins and outs of business methods who will excel at providing large deployments for individual corporate concepts rather than the large houses which will be unable to replicate the activity with traditional software development and construction methods.

HOW CAN THIS BE?

Most casual students of patent law know a "business method" can not be patented. That's why no single company can corner the market on humans conducting calculations for the Fair Labor Standards Act to be integrated into a payroll service. Thus, all experts in Fair Labor Standards Act calculating may rest assured nobody is going to take that task away from them in a patent. HOWEVER, there is no ruling against automating human business methods, now, is there?

Nope. Automation is the abstraction and reduction of human action into a machine function and machine functions may be patented.

What this means is we can look forward in the future to machines which build software for humans with little more than a specification by a human subject matter expert. At that point, one and two person shops will be producing roll-outs for giant corporations within very short periods of time.

THIS is the disruption to the software industry we VCSY longs have been talking about for years.

Yes, "years" children. The VCSY concepts have been available as an extension of their Emily/SiteFlash/emPath construct beginning as early as 2001. The Emily (7076521) and SiteFlash (6826744) patents provide the basis for the extension of software across the internet. Their emPath IP provides the basis for gluing applications together into single applications.

So what? So VCSY's mention of the term "Service as a Software" in this article is not a typo or misquote but a deliberate signal to announce to those VCSY watchers precisely what stage NOW Solutions development has reached by virtue of VCSY technology.:

http://ragingbull.quote.com/mboard/boards.cgi?board=VCSY&read=202030
MONDAY, OCTOBER 29, 2007

NOW Solutions Awarded Judgment for $3.1 Million Against Ross Systems, Inc.

Fort Worth, TX, October 29, 2007 (PRNewswire)– NOW Solutions, Inc. (Now Solutions), a wholly-owned subsidiary of Vertical Computer Systems, Inc. (OTCBB: VCSY)(www.vcsy.com), announced today that it has been awarded a judgment in the New York Supreme Court in the action of Ross Systems, Inc. (Ross) vs. Now Solutions in the amount of $3,151,215.52, which includes interest and attorney fees.

“Both Now Solutions and VCSY are extremely pleased to have prevailed against Ross in this trial and to have been awarded this judgment,” stated Richard Wade. “We are continuing to refocus our efforts as we roll out Now Solutions’ Service-as-a-Software HRMS suite and VCSY’s Managed Baseline Solution products.”

(more at URL)

So the upshot is this:

VCSY is at the forefront of the Software as a Service industry by demonstrating they are capable of taking the intellectual property and technology they own and extending the SaaS business into the Services as Softwares business which is not only a new business but a new patent paradigm as well.

chips :

Apps Already Coming for Google's New OpenSocial

http://www.pcworld.com/article/id,139215-c,webservices/article.html

Quote from the link: "A day after MySpace and Google sent shockwaves through the Web 2.0 world, third-party developers already are announcing plans to build applications using their jointly developed social network APIs."
----------------------------------------------------
Its ok to say its "CHECKMATE" now Joe, after the 3rd party apps come out. This seems to be a ploy by Google as payback for some of the low M$ behavior, in order to bid up the price that M$ had to pay for some of Facebook, and then to make Facebooks future not so bright. Using superior Open Source software as a weapon on the part of Google. Go Google!

I-Man :

Microsoft is struggling in the SaaS market. They are giving Titan to early adopters outside the United States. They are not marketing their SaaS and they are not even ready to ship Titan.

So, Microsoft is attempting to commercialize their SaaS projects and products therefore they can be considered "in the market" as far as the court would be concerned for an assessment of the intent to use any possible infringing material in development or testing.

They are not much of a player in the SaaS market as they don't have something like Titan out on the public commercial market.

Peter :

" laughed hysterically " ? Joe writing is similar to a screen writer of a soap opera

I-Man :

VCSY is suing Microsoft for infringement against a patent VCSY has 6826744 for building systems that act as web platforms upon which web applications and other web platforms may be built.

This post will bring you up to speed on where VCSY technology is today as they extend their development into "Service as a Software" (the next automation level up from "Software as a Service":
http://messages.finance.yahoo.com/Stocks_%28A_to_Z%29/Stocks_V/threadview?m=tm&bn=33693&tid=838&mid=838&tof=3&frt=1

If you have any further questions please ask on the VCSY Ragingbull messageboard.

Businesses are looking at the social networking space, governments are checking it out, and hundreds of thousands are making millions of visits to their own private network.

So how do we see this space?

I would suggest looking at it like fast-food burger restaurants. Back in the day, the top three were McDonalds, Burger King, and Wendy's. Dave never posted the billions of burgers he had ever sold, nor did he ever have a jingle that reminded you there were choices, but he seems to have done ok for himself! Then along came the pizza places, and the chicken places, and then the taco places and the rest of them. We have fast food everything, and where is McDonalds?

So how did the fast-food phenomenon start? We were all minding our business, eating 2-3 meals a day, and doing just fine. Then along came someone offering more convenience. They promised us quicker, consistently processed food and provided disposable containers so we didn't have to do the dishes. The next thing you know, we are all waiting in line around a building sniffing the fumes of the car in front of us.

There are people who will never eat in a McDonalds, but they will keep a handful of the others in business. So it is, and will be, with social networks.

Some of us get really, really annoyed with the instantly blaring music and ultra-slow loading pages on MySpace. others are sick of being bitten by the Vampires on Facebook, and others are sick of being spammed on Friendster. If they have a preferred social networking site, though, they'll go there and deal with whatever makes others annoyed.

So where's the beef? I think it's in the apps. Once we all sort out where we want to be and why, we look for the bells and whistles. Not the loud and obnoxious ones, just the ones we can use. Someone will be ruling that space, and for now it appears Google wants it, and they want it badly!

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