Entry Archive
Thursday, October 22, 2009 10:37 AM/EST
Windows 7 launched in a high-profile event in New York on Oct. 22. In the hours before the launch, headlined by CEO Steve Ballmer, Microsoft executives discussed the process that went into making Windows 7 an improvement over Windows Vista, Microsoft's much-maligned previous operating system.
Wednesday, October 21, 2009 4:38 PM/EST
Microsoft is pulling in a number of partners for the launch of Windows 7, including up-and-coming PC manufacturer Acer. While Acer grew its market-share off ultra-portable, inexpensive netbooks, Microsoft has publicly voiced its intention to persuade its manufacturers to produce ultra-thin notebooks at a higher price point.
Tuesday, October 20, 2009 3:09 PM/EST
As the launch of Windows 7 finally nears, a number of surveys indicate that IT administrators and other pros within the enterprise are interested in adopting the operating system into their IT infrastructure. Features such as XP Mode are considered selling points, although a weak economy could also slow the rate of tech refresh for some cash-strapped businesses.
Monday, October 19, 2009 1:58 PM/EST
Microsoft's first retail store will open in Arizona on Oct. 22, the same day that the company releases Windows 7. While Microsoft has taken a number of steps to ensure that the stores succeed financially, it faces substantial competition not only from Apple, but also from traditional retailers such as Best Buy and GameStop. Microsoft is tying in a number of promotions to the first store launch in order to promote turnout.
Thursday, October 15, 2009 4:11 PM/EST
With the countdown to the Oct. 22 launch of Microsoft's Windows 7 operating system firmly under way, it seems that Apple may try to steal some of Microsoft's thunder with an ad campaign promoting Macs as a better alternative. Still, the combination of Redmond's promotional machine with the fact that many consumers are still looking for cheap PCs in the midst of a slow economy should help Microsoft disseminate its flagship product relatively unopposed.
Wednesday, October 14, 2009 12:18 PM/EST
Microsoft and Fox are collaborating with "Family Guy" creator Seth MacFarlane on a Windows 7-themed comedy program that will premiere on Nov. 8. The show, "Family Guy Presents: Seth & Alex's Almost Live Comedy Show," will likely make more sense to audiences than the inscrutable Jerry Seinfeld ads crafted by Redmond to help promote Windows Vista.
Tuesday, October 13, 2009 3:15 PM/EST
Even as Windows 7 approaches its Oct. 22 release date, rumors suggest that Microsoft is well under way with the planning of Windows 8, which may feature 128-bit architecture compatibility. With predicted competition from browser-based operating systems in coming years, the next Windows may integrate with the Web and cloud computing even more heartily than its predecessors.
Friday, October 09, 2009 4:20 PM/EST
Microsoft's Zune HD aims to gain at least a few points of market-share from the iPod Touch this holiday season. The third part of Microsoft Watch's match-up describes how neither device has a substantial advantage over the other in manufacturing or interface, but Apple's more substantial ecosystem might ultimately decide the battle...for now.
Thursday, October 08, 2009 5:26 PM/EST
Microsoft's Zune HD portable media player represents one of Redmond's hopes to gain a few more points of consumer market-share during the upcoming holiday season. The Zune HD's biggest competition comes from Apple's popular iPod Touch. How do the two devices match up?
Wednesday, October 07, 2009 5:08 PM/EST
Microsoft has positioned the Zune HD as a tentpole of its holiday product offerings, hoping that the portable media player and its supporting ecosystem can gain traction against Apple's popular iPod. In Part 1 of a head-to-head matchup between a Zune HD 16GB and an iPod Touch, Microsoft Watch compares the physical aspects of both devices.
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